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E-Commerce site for the jewellery brand Dream it Jewels

The realisation of the new e-commerce of Dream it Jewels, curated by Halkoo, led to the creation of an elegant and intuitive digital platform, perfectly in line with the excellence and craftsmanship of the brand.

E-commerce site built with

The Company

Dreamit Jewels is a brand founded in 2019 from Francesca's love and passion for jewellery. Dreamit jewels are designed and made in Italy, by master goldsmiths in Emilia Romagna.

Website
Headquarters

Rimini, Italy

Tags

e-Commerce, SEO, Multilingualism

CMS used for development

Shopify

A piece of jewellery that excites and is a memory for life. In this spirit, a customised jewellery customiser was created for the Italian brand.

The new Dreamit Jewels website, created by Halkoo, represents a significant step forward for the jewellery brand born in 2019. This innovative site offers an elegant and user-friendly platform that highlights the quality and uniqueness of Dreamit Jewels' products.

One of the most exciting features of the new site is the introduction of customisers, advanced tools that allow customers to create customised jewellery. These customisers allow customers to choose from a wide range of options to personalise every detail of the jewellery, from the choice of precious metal to gemstones and specific designs.

With this new feature, Dreamit Jewels reinforces its commitment to providing unique and personalised shopping experiences, responding to the needs of each customer and celebrating the beauty and individuality of each creation. The new site is not only a showcase for jewellery, but also a powerful tool for expressing creativity and personal taste.

Halkoo also provided SEO optimisation to ensure that the website is easily positioned in search engines. This feature is key to increasing Dreamit Jewels' online visibility and presence, thus helping to reach new customers and consolidate its position in the industry.

The main features developed in the project are:

The end result was an impressive professional e-Commerce, fast anywhere in the world and with customisable products via online configurators.

Design and style

Colour Palette

CMYK: 1 49 65 1

RGB: 223 162 161 

HEX: #dfa2a1

CMYK: 0 37 97 1

RGB: 249 242 242

HEX: #f9f2f2

CMYK: 14 19 0 27

RGB: 25 25

HEX: #191919

The colour palette used consists of different shades of pink and black. Pink, a symbol of elegance and femininity, lends a touch of delicacy and romanticism, while light pink adds a note of freshness and luminosity.

Used fonts

Name
Example

Prata

Discover the new Mama Jewellery

Jost

Discover the DREAMIT jewellery collection specially designed for new mothers. Celebrate the joy of motherhood with a timeless piece of jewellery.

Bespoke jewellery

Watchword: customisation

The new site offers advanced product customisation tools, allowing customers to create customised jewellery with ease and preview it online.

Products with variants

Each product is available in various finishes, colours and styles, allowing each piece to be customised to best reflect each mother's style.

Configurator with 3D preview

Thanks to the interactive preview, the user can choose materials, colours and design and view the final result in render mode.

API Integrations

To make shopping smoother and more satisfying, several APIs have been integrated into the shop, thanks to which different technologies communicate in real time, optimising the customer's final shopping experience.